Revolutionising Luxury with the all-electric EX90 from Volvo

Volvo is set to redefine luxury in the electric vehicle market with the anticipated launch of its flagship SUV, the all-electric EX90, in South Africa during the first half of 2025. This flagship model is not just another addition to the electric vehicle market, it is poised to redefine what it means to drive in luxury while maintaining an unwavering commitment to safety and sustainability.

Described as the safest Volvo ever created, the EX90 introduces an innovative “invisible safety shield”, which employs cutting-edge technologies including advanced cameras, radars, and Light Detection and Ranging (LiDAR). This revolutionary system is designed to protect not only the vehicle’s occupants but also all road users, underscoring Volvo’s long-standing reputation for safety.

The combination of these technologies ensures a driving experience that prioritises safety without sacrificing comfort or performance. Built on Volvo’s advanced SPA2 platform, the EX90 packs a punch with impressive power metrics: the Twin Motor Performance variant delivers 380 kW and 910 Nm. of torque, accelerating from 0 to 100 km/h in just 4.9 seconds.

This capability promises an exhilarating driving experience, making speed and luxury accessible to environmentally conscious families seeking both space and sustainability.

Addressing the prevalent issue of range anxiety, the EX90 is designed for the contemporary driver. With an extraordinary range of 751 km on a single charge for urban driving and 604 km for mixed cycles, the EX90 alleviates fears of being stranded far from a charging point. The vehicle’s substantial 111 kWh battery can be charged from 10 to 80% in a mere 30 minutes with a 250 kW DC fast charger.

The introduction of the EX90 aligns with Volvo’s ambitious strategy to lead the market in electrification. With a vision for 90-100% of their global sales to be electrified vehicles, including battery-electric and plug-in hybrids by 2030, Volvo is demonstrating that luxury and environmental responsibility can coexist harmoniously.

Alongside models like the EX30, C40 Recharge, and XC40 Recharge, the EX90 stands tall as a beacon of Volvo’s future vision. It embodies a commitment to modern luxury that takes into account the needs and desires of the environmentally aware driver. As excitement builds for the EX90’s debut, more details on local pricing and specifications are set to be announced later this year.

Both Volvo enthusiasts and newcomers to the brand can look forward to an extraordinary journey ahead, heralding a new age of luxury electric vehicles that promise to transform the way we think about driving.