By Temo Mpodi
Picture credit: @natasha_joubert
New collaboration alert! Former Miss South Africa (2023), Natasha Joubert – who is counting down to her wedding – has teamed up with Forever New once again. This March, she launched her second capsule collection with the global fashion brand, titled In White. This follows the success of their first collaboration, The Natasha Joubert Edit, released in July 2024 – a curated collection that embodied bold femininity.
The In White collection features seven stunning pieces, inspired by Natasha’s search for the perfect white outfits ahead of her big day. The collection exudes grace, elegance, and confidence, offering a mix of mini, midi, and long styles – making it perfect for women of all ages.
Natasha’s partnership with Forever New began during her reign as Miss South Africa, when the brand was one of the pageant’s sponsors. It proved to be a match made in fashion heaven. Shortly after being crowned, she launched The Natasha Joubert Edit, a collection designed to empower and inspire confidence with its timeless silhouettes. Handpicked by Natasha herself, the collection is still available today, inviting shoppers to “explore a world where powerful elegance meets uncompromising quality.”
The In White collection is available in-store at Forever New, Menlyn, Pretoria.
3 facts about Natasha Joubert
She’s tying the knot in 2025 with her long-time sweetheart, Enrico Vermaak.
She was second runner-up in Miss SA 2020 and re-entered the competition in 2023 – winning the crown that year.
She founded her own fashion brand, Natalia Jefferys, in 2016.